Product Marketing Manager

Infocert Roma Italia Marketing Ibrido
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Descrizione azienda

InfoCert S.p.A, the biggest Certification Authority in Europe.

InfoCert is part of Tinexta, an industrial Group that offers innovative solutions for the digital transformation and growth of companies, professionals and institutions. Listed on the Euronext STAR Milan (MIC: MTAA), it is included in the European Tech Leader index as a high-growth tech company. Based in Italy and present in 12 countries from Europe to Latin America with over 2,500 employees, Tinexta is active in the strategic Digital Trust, Cyber Security and Business Innovation sectors. As at 31 December 2022, the Group reported consolidated revenues of € 357.2 million, Adjusted EBITDA of € 94.8 million and Net profit of € 78.1 million.


Posizione

Infocert is looking for a Product Marketing Manager.

The Resource will be a part of Innovation division of InfoCert and specifically he/whe will be in the Product Marketing Team.

The Product Marketing Manager must support the evolution of InfoCert’ solutions to generate sustainable growth across all sales channels.

His/her goal is to transform customer needs and market trends into product functionalities and business opportunities, in line with the brand's value proposition.

Managing a specific product line, he/her must guarantee the leadership of products over the competitors in terms of business proposition and market positioning:

- Analyze Market and competition

- Manage product marketing materials (saleskit, pricelists, etc.)

- Support Sales channels in positioning products to the market (demo, presentations, etc.)

- Identify business opportunities on product line

- Support the other teams for setting campaigns, product launch etc.



Requisiti

- At least 3-5 years of experience in Marketing strategy, Product Strategy or brand marketing, preferably in ICT, TELCO, AUTOMOTIVE or FINANCIAL service company

- Expertise in launching new products on the market with strong knowledge of Business Model and Business Plan

- Expertise in managing all the product life-cycle

- Excellent skills in managing and tracking multiple simultaneous projects and deliverables

- Excellent Knowledge of Office 365 Apps (Excel, Power Point, Word, etc.)

-Marketing or Economics degree

-Advanced English knowledge