InfoCert is the largest Certificate Authority in Europe and a leading provider of trust-based business solutions for organizations and businesses to interact online with customers and citizens, in full compliance with EU laws and at the highest level of trust. InfoCert is bringing its leading-edge patented technologies to the European and LatAm markets to accelerate the achievement of a full digital society. The team is agile, committed, and fast moving. InfoCert is part of Tinexta Group, a company listed on the STAR segment of the Italian stock exchange that, through its 20+ subsidiaries, operates in four business segments: Digital Trust, Credit Information & Management, Cyber Security and Innovation & Marketing Services. Tinexta aims to provide services and products to foster the development of its customers in terms of innovation, digitalization and commercial vision.

InfoCert is looking for a Channel Marketing Specialist that will work in the key unit of the Innovation & Strategy Direction, the Marketing Team strengthen InfoCert’s positioning defining marketing strategy and go-to-market approach.

Channel Marketing team develop marketing plan to effectively position InfoCert brand and solutions on direct and indirect channels at international level. The team supports and coordinate InfoCert Group’s companies in defining a common marketing strategy.
Location: Rome

Key responsibilities:

The Channel Marketing Specialist will support the team in defining channel marketing plans with a focus on partners, resellers, and enterprises customers. The Channel Marketing Specialist works in coordination with the national and international sales, product marketing and communication team to drive sales through programs, marketing activities, platform, promotions and other opportunities.

- Perform market and benchmark analysis
- Implement marketing plan across different channels and Group’s companies
- Plan and execute marketing activities to engage partners and reseller
- Support sales in managing customers and partners
- Collaborate with communication team to plan campaigns, events, newsletter
- Coordinate and monitor the development of Partner platform
- Oversee brand and solutions positioning over different channels

Education and background

• Master’s degree or equivalent (Laurea Specialistica according to the Italian framework) in Marketing or Economy
• At least 1-2 years of experience in Channel marketing, Marketing strategy, Trade marketing, preferably in ICT, TELCO, AUTOMOTIVE or FINANCIAL service companies
• Previous experience in marketing
• Ability to work in a team environment with a focus on collaboration
• Good analytical skills
• Ability to translate technology features into marketing propositions that result in sales
• Advanced English knowledge
• French or Spanish knowledge is a plus

Great standing, strong orientation to the goals with passion for over-achieving, dynamism, good problem-solving skills.